Courtney Blackman is one of the preeminent women in fashion in the UK. The MD of boutique agency Forward PR and the co-founder of the Fashion Business Club, Courtney has been featured in Drapers and Vogue.com.
Forward PR has secured coverage for their clients in press such as InStyle Spain, British Vogue and The Financial Times’ How to spend it supplement, to name a few.
1) What was your inspiration behind starting Forward PR?
I started Forward PR in 2004 after working as the in-house PR and marketing director for a British designer who relocated to Tokyo. Honestly, I’m not sure if there was a lot of inspiration behind it. I absolutely love doing PR and it was more like oh, the label I’m working with is moving abroad and I’m staying in the UK. I’ll just launch my own agency! I initially worked with jewellery and accessory designers, which occurred organically, but in the last few years, Forward PR has taken on a variety of clients ranging from fashion designers, jewellery designers, luxury lingerie designers, a model agency and a handbag label, to big events including the Ford Models Supermodel of the World UK Search and the Fashion Summit.
