My friend J believes in following up by telephone. She would always encourage me to do so when I was searching frantically for a job last November. I do think following up on the telephone is a good idea. You get your answers quicker — but do people find it annoying? I’d love to get some PRs perspective on this, because I did following up when I was applying for journalism jobs. (more…)
1) Persevere: Gaga is a grafter. I was intrigued to hear that she worked hard for many years like writing songs for other artists before she got her big break. I think this can be applied to aspiring PRs by continuing to write job applications even when you feel like it isn’t happening.
2) Perfect Your Look: Gaga’s image is original and distinctive. I think this could be related to people who want to work in the PR industry. As aspiring career heads, we need to think about how we look and what potential vibes this gives to clients.
3) Demand The Best: I watched some clips of Gaga on Oprah. She had a backstage segment and she showed some drawings of the types of looks she does for her concerts. The amount of detail from those pictures proves that only those willing to work hard get far in this life. I hope I can apply this ethic to what I do.
This military strategy book, which is centuries old is popular with management heads from all industries, as the military itself.
I think the following tenets in The Art of War can be applied to trying to advance your career in creative industries such as PR and journalism. (more…)
The Guardian is reporting that Vodaphone has entered the school dance and will be doing all things iPhone.
I think this is definitely a sign that telecommunications/mobile is a growing trend that aspiring PRs could look into for future jobs. If one of the biggest telephone network providers in the world is looking into the iPhone, people who want to work in PR have to do the same and think of how they slot into this technology and communications world.
This could also be a sign of things to come in emerging markets: as the mobile uptake continues to rise, PRs who can effectively promote telecoms as something simple and essential will be in demand.
[Image: Slate]
I am trying to do the newsletter thing now as well. Weekly is a good frequency aim right? - posted on 11/02/2010
What is the difference between verified and unverified website email subscribers? I'd really like to know this! - posted on 10/02/2010